NEW YORK -- The success this summer of movies like the third installments of Pirates of the Caribbean, Shrek and Spider-Man , as well as the debut of Transformers , is likely seen by some as proof that huge marketing campaigns work. That's true—at least to some extent.
This site uses cookies to help personalise content, tailor your experience and to keep you logged in if you register.
By continuing to use this site, you are consenting to our use of cookies.